Category Archives: Featured


Marketing Analytics, offered as an elective with the Business Analytics program at IFIM Business School, is the process of identifying, measuring and analyzing the various marketing metrics and trends such as key performers, customer needs and trend, sales revenue Vs. expenditure, etc. It helps understand the performance of a marketing strategy. The analytics gives a consolidated view of data gathered from across all marketing channels. Results extracted from this data provide assistance in driving Read more [...]


All businesses need to undertake procedures of filing of income tax returns and audited financial statements, conducting government agency audits, renewal of business permits and licenses, etc. Bookkeeping is an important operation for these procedures, which involves maintaining organised financial records of business transactions. This routine also helps the company keep track of its financial status and analyse the expenditure revenue ratio. This further aids in making business decisions such Read more [...]

Compelling Reasons to Consider PGDM WP

Companies, these days, expect their employees to update their skills on a regular basis in order to stay abreast with the advances in the industry. With the threat from automation looming large over the workforce, employees, too, have understood the need to learn new skills, which will help them stay relevant, become valuable assets of the organization, and grow within the organization. IFIM offers multiple courses under their Executive Education banner. These courses are so designed so as to Read more [...]

The Banking And Insurance Elective Will Help Pursue Your Dream Of Becoming A Banker

ELECTIVES MATTER Electives are additional courses which specialise in a niche rather than provide an overview of the entire subject field. An elective helps students enhance their field of study thus providing ‘well-rounded’ education. The process of choosing an elective helps students increase their goal awareness. These electives will increase the visibility of the students to the various recruiters in the relevant field. Choosing the right elective is thus important. ELECTIVES IN THE FIELD Read more [...]

IFIM And Falcon Skills Offers A One-Of-A-Kind Healthcare Management Program

IFIM Business school in collaboration with Falcon Skills two prominent players in their respective fields have launched a unique 2 years full-time PGDM program to address the huge skill gap in healthcare management. The Course is among of the first of its kind which brings with it a well thought out delivery design that covers the balanced blend of most updated Academia with appropriate and elevated exposure to wide areas of Healthcare Industry. The students will undergo the rigor of deep understanding Read more [...]

Combat Unexpected Layoffs By Upgrading Skills Via Professional Courses For Working Professionals

With digitization and automation becoming the new trend, professionals are now finding it hard to keep their jobs.. Thousands are being asked to leave with no concrete notice  thus, pressurizing the entire work force. One of the reasons for the layoffs could be that executives do not have the right skills to fulfill the ever changing job requirements.   To combat that, IFIM’s PGDM for Working Professionals (PGDM - WP) has been continuously attracting professionals who seek to build Read more [...]

Want To Become A Master Salesman? Choose IFIM’s Skill Certification Sales Management Program

Sales is a crucial function in any industry. Selling of products/services plays a critical role in generating cash flow into the organization which, in turn, helps sustain business operations. Although numerous marketing strategies and techniques are deployed, their main aim is to bring about a turnover in sales. Any organization can be assessed through different means - be it through fixed assets, market capitalization, or through the organization’s ability to generate sales. However, Read more [...]

Madhur Uniyal, Accomplished IFIM Alum, Shares How The Executive Program Bolstered His Career

Madhur Uniyal is currently the Managing Director & Chief Technology Officer of Briskon Technologies. He belongs to the Batch of 2003-05. We caught up with Madhur and asked him about his experience at IFIM and how the Executive Program at IFIM helped him enhance his professional journey. See the interview below. Which course were you enrolled for at IFIM? Executive MBA with specialisation in Finance and International Management What were you doing before this course at IFIM? Before Read more [...]

IFIM: The Importance of Accreditations To An Institution And Its Students

Accreditation plays an important role for an educational institution in showcasing the standards of the institution. The Government of India has set up dedicated authorities like University Grants Commission (UGC), All India Council for Technical Education (AICTE) & Council Of Architecture (CoA) for accrediting educational institutions. Institutions have to meet the standards set by the authorities to receive an accreditation from the concerned authorities. IFIM College, a part of IFIM Read more [...]

Brillio’s Hire-Train-Deploy Model Works Wonders For The Firm

Dr. Mafruza Sultana, Research Associate & Teaching Assistant, IFIM Business School Dr. Shaji Kurian, Associate Professor - HRM, IFIM Business School What comes to the advantage of a technology company is innovation, especially in the hyper competitive tech market. There is a huge race to innovate new ideas and products that fuel the industry overall. It becomes an even bigger challenge to attract, retain and develop that kind of talent who bring in those innovations, disruption and knowledge Read more [...]